OBJECTIVES

1. To design a visually cohesive one-stop-shop landing page that encourages users to seek the services of HealthBuddha’s partnered naturopaths, and to provide insight into innovative naturopathic services tailored to users’ specific health-based needs.
2. Build on SEO foundations to increase search engine traffic and drive future growth.
3. Implement a fully responsive solution backed by WordPress CMS with our web developers.

RESULTS

1. +3000 influx of new clients across the HealthBuddha platform for our partnered naturopaths.
2. +250% boost in organic search traffic

KEY INSIGHTS

1. Our branding originally featured bright teal and orange colors, which were fun to work with. We added tints and shades to their palette, and used organic shapes & vectors based on their logo to give the site movement – just like the wellness that we promote.
2. The landing page tells visitors who we are and what we do, and makes it quick and easy to find resources. It’s got a playful, healthy energy that fits their purpose. And the site is built on a lightweight, low-code site builder, Refoundry, so it can flex and adapt as much as needed while their resources continue to expand.

Visit the official website here: https://healthbuddha.ca/